The grand event of pharmaceutical field in Asia—CPhI, ICSE & P-MEC China 2009 was successfully closed at the Shanghai New International Expo Centre on June 25th. Great breakthrough was achieved in this year’s show: with the expansion of exhibiting area, the exhibitors and visitors were greatly increased; interlinked with the three shows, over 50 seminars and forums given by famous professionals became an impressive highlight; the organisers worked in diversified and efficient measures to promote onsite information and service better, which was praised highly by the exhibitors and visitors. Under the circumstance of global financial crisis, CPhI, ICSE & P-MEC China 2009 still attained such a great success. It is mainly attributed to the appealing marketing might of CPhI brand and the important status of Chinese market of pharmaceutical ingredients throughout the world.
The CPhI China, organised by UBM International Media and CCCMHPIE with the assistance of Shanghai Sinoexpo, has been developed into the biggest one among the highest level events of its kind in Asia after 9 years’ hard work. It bridges the connection and trade between Chinese enterprises on pharmaceutical production and management and the overseas companies, which accelerated the development of Chinese and global pharmaceutical industries.
Renowned companies gathered, famous brands assembled.
CPhI, ICSE & P-MEC China 2009 set a new record on expanding the exhibiting area to 82,100 sqm which increased by 25% compared with last year, and attracting 1,643 companies from more than 17 countries and regions to exhibit. There were 23,646 registered visitors, among whom 7,126 were overseas buyers from 102 countries and regions.
On CPhI, ICSE & P-MEC China 2009, besides the Italy Pavilion, Korea Pavilion and India Pavilion, there were many world-renowned corporations attended the show, such as Merck, Roquette, Novasep, Dow, Evonik Degussa and Johnson Matthey etc. Meanwhile, Chinese leading enterprises demonstrated their resolution and competence to surpass the international corporations with the well-designed booth construction and image branding.
Moreover, in order to meet the professional visitors’ need of targeted visit, the organisers set up a Natural Extract Area to intensively display the research findings and latest products in this field. The way that the organisers built special area for exhibiting particular products indicates the orgaisers’ principle of meeting the actual needs which received great applause from exhibitors and visitors.
P-MEC reversed the tide of economic downturns
Although the global economy is still under depression, the pharmaceutical machinery enterprises are not stopped from participating the P-MEC China 2009. It turned out nearly 400 exhibiting companies which were greatly increased by 45% over last year. The exhibiting companies made every effort to design and construct their enlarged booths for the hope of manifesting their advantages on R & D and innovation. The exhibited production includes pharmaceutical technology, machinery, refrigeration, automatic control, packaging machinery and manufacturing process etc. The international buyers communicated and traded with exhibitors under a warm and friendly atmosphere.
Professional seminars and forums, interlinked multiple exhibitions
The 54 seminars and forums on the hot spots and innovation of the pharmaceutical industry were a highlight of CPhI, ICSE & P-MEC China 2009. There were 6 forums on “China and the world”, 10 professional seminars, 33 seminars for exhibitors to exchange technology and experiences, 4 CPhI China forums and 1 meeting for VIP buyers from western countries and Chinese suppliers. Those seminars and forums attracted a large number of audiences with informative content, diversified themes, and creative view. The audiences applauded for the well-scheduled seminars and forums as they knew about the international circumstances, development tendency of pharmaceutical industries and manufacturing techniques besides exhibiting and visiting.
CPhI, ICSE & P-MEC China 2009 was held together with the Fi-Asia，Hi & Ni China 2009 at the same expo centre the same time as we did last year. The three events occupied a floor space of 91,600 sqm, attracted over 2,000 companies to exhibit and more than 40,000 domestic and overseas buyers and visitors of food ingredients, natural products, health products, pharmaceutical ingredients and machineries. To hold the three events together was mainly because most visitors’ business were related to both pharmaceutical and food ingredients so that they could know about the latest technology and productions of pharmaceutical and food ingredients through a visit to this show, which was the “one-stop purchasing platform” that the organisers endeavored in.
Improved services to build a high-leveled exhibition
In order to create a harmonious atmosphere of communication and negotiation for exhibitors and visitors, the organisers always clung to the principle of best services and made all effort to enhance services in every way. For instance, WAY-FINDER, the online searching system, was also applied to “anchor” the targeted exhibitors and products efficiently this year. Furthermore, there were INFO POINTS and FREE INTERNET AREA in each hall, which were great convenience for exhibitors and visitors. The organisers are devoted to buildup a high-leveled, personalized international convention.
Looking forward to CPhI, ICSE & P-MEC China 2010
CPhI, ICSE & P-MEC China 2010 will be held at the Shanghai New International Expo Centre from June 2nd to 4th, 2010. The organisers will commit themselves to promote services in order to develop CPhI, ICSE & P-MEC China into a more influential, distinctive convention so that to accelerate Chinese pharmaceutical industry.
